Metro emerged as the most affordable supermarket option among the seven retail stores surveyed by The Brief in February 2025, with an overall basket cost of N$974.80.
This marks a shift from January 2025, when Choppies had the most budget-friendly basket. Metro’s affordability was driven by lower prices on key products such as 2L Nola Cooking Oil (N$82.99), beef stew per kilogram (N$89.99), and onions per kilogram (N$18.99).
Retail Store Comparisons
1. Metro recorded the most affordable basket at N$974.80, offering competitive pricing across key products, making it the best choice for budget-conscious consumers.
2. Choppies followed closely with a basket price of N$991.80. Notably, Choppies had the cheapest 2L Nola Cooking Oil at N$67.99 and onions at N$16.99.
3. Checkers had a basket cost of N$1,029.71, with slightly higher pricing on items such as beef stew (N$119.90) and pasta (N$79.99).
4. Shoprite recorded a basket price of N$1,032.80, offering competitive prices on staple products such as 2L Nola Cooking Oil (N$68.99) and eggs (N$59.99).
5. Pick n Pay had a total basket cost of N$1,037.80, with relatively high prices on eggs (N$68.99) and toothpaste (N$24.99).
6. Spar offered a basket priced at N$1,061.80, reflecting a moderate pricing strategy, with beef stew at N$109.99 and tomatoes at N$52.99.
7. OK Foods reported the highest basket price at N$1,086.80, largely due to high prices for onions (N$27.99) and beef stew (N$112.99).
Hypermarket Basket Analysis
In the hypermarket category, Checkers provided the most affordable option, with a basket priced at N$990.80.
• Checkers led in affordability, featuring a competitive price for beef stew at N$79.99 and cooking oil at N$68.99.
• Woermann Brock followed with a basket cost of N$1,009.80, with slightly higher prices for fresh produce such as onions (N$23.99) and potatoes (N$30.99).
• Metro Hyper was the most expensive in this category, with a total basket price of N$1,069.80, significantly affected by the high cost of beef stew (N$199.99).
Our Grocery Basket Comprises:
• Loaf of bread
• 2-litre Nola Sunflower Oil
• 5kg Top Score maize meal
• 2.5kg Marathon sugar (white sugar)
• 1.5kg Real Good Chicken
• 1kg Beef stew
• 2kg Mama rice
• 3kg Pasta Polana Macaroni
• 1-litre Nammilk full cream milk
• Twinsaver toilet paper rolls 2-ply white (9’s)
• 700ml Wellington Tomato Sauce
• 2kg Sunlight Washing Powder
• 750ml Sunlight Dishwashing Liquid
• 500g Rama Butter
• 18 Waldschmidt eggs (medium)
• 150g Protex bar soap
• 100ml Aquafresh toothpaste
• 1kg Onions
• 1kg Potatoes
• 1kg Tomatoes
Note: We do not take specials or loyalty card discounts into consideration. When we find certain goods on special, for example, “Get N$10.00 off when buying 18 (medium) eggs and pay N$55.00,” we log the price as N$65.00 to exclude the special.
