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December 2025 A-stores snapshot: Model takes the price lead

by reporter
December 14, 2025
in Latest
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The December 2025 A-Stores comparison shows fairly tight competition across the board, but Model emerges as the cheapest overall option, with a total basket of N$1,047.80.

Food Lover’s Market follows closely at N$1,055.80, while Woermann Fresh (N$1,067.80) and SuperSpar (N$1,096.80) come in on the higher side.

The gaps aren’t massive, but they’re still meaningful, especially for shoppers buying fresh produce and branded items.

  • Model’s basket comes out cheapest, not because it dominates all categories, but because it avoids expensive surprises. Prices across core items such as bread, milk, pasta, cleaning products, and toothpaste are steady and predictable, keeping the total under control.
  • Food Lover’s Market, on the other hand, plays a different game. It is clearly positioned around fresh produce and dairy, offering the lowest prices on potatoes, cucumbers, tomatoes, apples, butter, and cheddar cheese. For shoppers building meals around fresh ingredients, this store delivers visible value even if higher prices on chicken and pantry staples narrow the overall savings.
  • Woermann Fresh sits somewhere in between. It competes well on selected items such as basmati rice, butter, onions and salad dressing, but higher prices on household necessities like toilet paper reduce its overall competitiveness.
  • SuperSpar’s basket ends December as the most expensive. While it remains competitive on a few basics, its pricing on items such as cheddar cheese, fresh milk, toilet paper and chicken breasts pushes the basket above the rest.

What’s in the basket?

`insert table here

Conclusion & Consumer Takeaway

December’s A-Stores results suggest that splitting your shopping trip still delivers the best value. A produce run at Food Lover’s, combined with pantry and household items from Model, could easily outperform any single-store basket. Rather than a clear “best store,” December highlights different strengths across A-Stores, giving shoppers room to be strategic even when price gaps are relatively narrow.

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