Capricorn Group has announced the appointment of Mariantha Fryer as Group Brand Manager in its Group Brand and Corporate Affairs Department, effective 1 September 2025.
With nearly 25 years of experience in strategic marketing, brand building, and communications across industries including automotive, financial services, education, and advertising, Fryer brings extensive expertise to the role.
Fryer said she was excited to return to the Capricorn brand.
“Some journeys bring you full circle. For me, Capricorn Group isn’t just a company; it’s a brand that sets the standard, and I’m proud to be part of shaping it again,” she said.
Fryer previously served as Head of Brand Marketing and Creative Services at Bank Windhoek, where she played a key role in shaping the Bank Windhoek brand into the broader Capricorn identity recognised today.
As Group Brand Manager, Fryer will oversee the development and execution of integrated brand strategies, manage campaigns, ensure consistent brand messaging across subsidiaries, and lead strategic sponsorships and stakeholder engagement.
“Mariantha joins us at a time when our brand is evolving to meet the needs of a rapidly changing stakeholder landscape. Her deep understanding of brand strategy and her creative leadership will be invaluable as we continue to build a brand that reflects our purpose, values, and vision for the future,” said Marlize Horn, Group Chief Brand and Corporate Affairs Officer at Capricorn Group, welcoming Fryer’s appointment.
