The December 2025 comparison shows continued price competition among Namibia’s major retailers.
Shoprite once again delivers the most affordable overall basket at N$1,013.78, maintaining its position as the value leader.
Model and Choppies follow closely at N$1,032.78, offering strong mid-range pricing. On the other end, Metro records the highest basket cost at N$1,120.68, largely due to elevated prices on meat stuff and selected fresh produce items.
Key Product Highlights
1. Staple Foods
- Shoprite and Checkers tie for the cheapest white bread at N$10.99.
- Model remains highly competitive on other core staples, offering the cheapest Top Score Maize Meal 5kg (N$59.99) and the cheapest sugar 2.5kg (N$52.99).
- In contrast, Metro’s prices of most staple products are above the broader market average.
2. Proteins (Chicken, Mince, Eggs)
- Chicken (1.5 kg): Choppies provides the lowest price at N$75.99, making it the best option for poultry.
- Mince (1 kg): Shoprite is the most affordable at N$99.99.
- Eggs (18s): Shoprite, Choppies, and Checkers all tie for the lowest price of N$56.99, providing multiple choices for budget-conscious shoppers.
3. Fresh Produce
Fresh produce continues to show the widest price variation across retailers:
- Tomatoes (1kg) were significantly higher at Choppies as compared to Shoprite.
- Onions (1kg): Spar offers the cheapest price, while Checkers is the most expensive.
- Potatoes (1kg): Choppies stands out with the lowest price, nearly half of Metro’s (N$27.89), reinforcing its strength in produce affordability.
4. Household Essentials
- Toilet Paper (9 Rolls): Shoprite leads with the lowest price at N$69.99.
- Soap (1 bar): Spar offers the best deal at N$11.99.
- Toothpaste (100ml): Shoprite provides exceptional value at N$16.99, compared to Metro’s N$34.99, which is more than double the price.
Retailers Performance Summary
1. Shoprite – Best Value for December
- Shoprite delivers the lowest total basket and is especially strong in bread, toilet paper, mince, and toothpaste. Its overall pricing reinforces its position as the most cost-effective retailer this month.
2. Model & Choppies – Strong Mid-Tier Options
- Both retailers offer similar total basket costs for December. Model maintains consistently competitive pricing across key staples, including the cheapest maize meal and sugar, while Choppies excels in specific areas, offering the cheapest chicken, potatoes, and milk.
3. OK Foods & Spar – Moderate Price Range
- Both fall comfortably in the mid-tier. Spar distinguishes itself with some of the best prices on fresh produce (onions) and essential items like soap.
4. Checkers – Quality Focus with Higher Pricing
- Checkers tends to price higher on many staples but remains competitive on eggs and bread.
5. Metro – Highest Basket Cost
- Metro ranked as the most expensive retailer, with prices on mince, chicken, pasta, and several staples consistently above market levels.
Conclusion & Consumer Takeaway
December 2025 results show a retail market that remains highly competitive, giving consumers meaningful opportunities to save through store selection. Shoprite delivers the strongest overall value, while Metro sits at the upper end of the cost spectrum. With living costs remaining a concern for many households, comparing prices across retailers can help unlock savings of more than N$100 for the same basket of essential goods.
About This Survey
This comparative analysis is conducted on a monthly basis to provide consumers in Windhoek with a clear and practical guide to grocery prices. As households continue to navigate their budgets, our goal is to highlight where the best value can be found.
The survey is based on a standard basket of 22 essential grocery items, with prices recorded across seven of the city’s major retail chains. The totals reflect the cost of purchasing the entire basket from a single store.
