O&L BrandX has announced a strategic partnership with Sprout Social, making it the first Namibian agency to collaborate with the globally recognized social media management platform.
Sprout Social, recently ranked as the #1 Best Software Product in G2’s 2024 Best Software Awards, provides tools for businesses to manage and optimize social media activities.
According to Patricia Hoeksema, Managing Director of O&L BrandX, the partnership aligns with the agency’s goal of delivering effective solutions for its clients.
“As a full-service creative agency, we aim to provide data-driven and practical tools to help our clients enhance their brands. Partnering with Sprout Social allows us to achieve that,” she said.
Digital Marketing Executive Christopher van Wyk highlighted the operational benefits of the partnership.
“Sprout Social enables us to deliver better social media marketing, customer engagement, and data insights. By centralizing social media efforts, we can help clients improve audience targeting and business growth,” he said.
With access to Sprout Social’s platform, O&L BrandX aims to provide its clients with insights to improve customer engagement and market performance..
This partnership marks a significant step for O&L BrandX in advancing social media management capabilities within Namibia’s business sector.