Nedbank Namibia says more than 40% of its clientele now utilize its digital channels to access products and services.
Selma Kaulinge, Nedbank Namibia’s Communications and PR Manager, said that the financial institution has, over the years, launched products meant to fulfil its ambitious digital strategy.
“Nedbank’s digitalization strategy aims to create a competitive financial sector, giving consumers access to innovative products while ensuring their protection and financial stability,†she said.
Kaulinge said the fourth industrial revolution has changed banking and makes use of data analytics to determine client behaviour patterns, financial capabilities, as well as activities, leading to better and more direct service offerings.
“Nedbank Namibia has made great strides in transforming the bank to become more digital and has recently accelerated its digital transformation journey to provide its clients with world-class digital platforms,†she said.
The financial institution has launched several market-leading digital products over the last couple of years that offer clients endless digital possibilities.
These platforms include PayToday, Nedbank Money app (Africa), Nedbank Online Banking, Nedbank Send Money, Nedbank MobiMoney, Nedbank Cashout, Pocket POS, and the recently launched Avo SuperShop.
Avo is an application that allows its Namibian clients to buy essential products and services online and have them delivered to their homes.
This comes as Nedbank Namibia Managing Director, Martha Murorua, revealed last month that close to 60% of clients are now digitally active, and app users surged by 26%, reaching 33,000 customers, with a 16.6% increase in airtime and electricity services.
