Tag: brand

By Pierre Mare The field of branding is in flux, constantly changing. What this means is that what you do ...

By The Brand Guy I recently sat on a panel discussion on the national brand. Hats off to MTC for ...

By The Brand Guy I recently had the opportunity to give a guest lecture on brand management. The Q&A session ...

By The Brand Guy Identity and image are two of the most misused terms in the world of enterprise. An ...

By The Brand Guy I had an interesting conversation this week. The core of what I took from the exchange ...

The Brand Guy I have a problem with imposter syndrome. I understand that you are skilled and interested in brands ...

By The Brand Guy I am not keen on spending money when I don’t have a lot. I will use ...

By The Brand Guy I scroll through social media with increasing boredom and frustration. What I see is a series ...

By The Brand Guy In the age of AI, an interesting article showed up, relating to the value of fixed ...

By The Brand Guy Who remembers Larry Page and Sergei Brin? A couple of decades ago the duo was the ...