Namibia is increasingly being recognised as one of the most promising new markets for global cruise tourism, according to European Cruise Service (ECS), which is moving to establish local operations ahead of major international players.
As part of this strategy, ECS has launched African Cruise Service and opened its first regional office in Walvis Bay.
The expansion follows four years of investment from its parent company NaviaAsia and comes amid growing interest from international cruise lines and intensifying regional competition.
ECS said the move was aimed at strengthening its African footprint while capitalising on Namibia’s emerging cruise sector.
“The company is also trying to see the potential of cruise tourism in the growing Namibian market and is looking to capitalise on it before primary cruise lines enter the lucrative cruise tourism market,” the company said.
African Cruise Service, headquartered in Walvis Bay, will serve as the regional base. The office will be led by Helge Oliversen, Natascha Oliversen, Nicole Oliversen, Yvonne Meddings and Amanda Kordt, working alongside ECS Chief Executive Officer Andreas Storl.
The company’s services will include cruise handling, ship agency support and premium shore excursions designed to highlight Namibia’s natural beauty, from the Namib Desert and dunes to its abundant wildlife and cultural heritage. ECS said its aim was to provide experiences that showcase the country’s landscapes, traditions and biodiversity.
“Our expansion into Namibia is a direct response to the strong interest from our cruise line partners and a testament to the success European Cruise Service has achieved since its inception by NaviaAsia four years ago,” Storl said.
“We are thrilled to introduce our high standards of service and unique itineraries to this stunning destination, ensuring an unparalleled experience for both our esteemed clients and their passengers.”
According to the company, the new office will operate alongside the launch of African Cruise Service and is expected to support Namibia’s tourism sector.
Walvis Bay’s strategic location is seen as an advantage for cruise operations serving both Northern and Eastern European routes.
ECS added that early entry into Namibia’s cruise tourism market would allow African Cruise Service to position itself as a trendsetter in Southern Africa, offering comprehensive services while contributing to economic growth and cultural exchange.
