The Namibia Investment Promotion and Development Board (NIPDB) says its Know2Grow High Potential Pool Programme has been shortlisted in the prestigious World Trade Promotion Organisation (WTPO) 2024 Awards.
NIPDB was shortlisted in the category “Best Initiative to Ensure that Trade is Inclusive and Sustainable”.
The awards, organised by the International Trade Centre (ITC), celebrate Trade Promotion Organisations (TPOs) that excel in supporting small businesses to compete globally through innovative trade development practices.
“The awards further celebrate excellence in providing trade support to MSMEs, ensuring their ability to thrive in international markets. Namibia’s application was facilitated by the Namibia Investment Promotion and Development Board and focused specifically on the interventions that promote the growth and development of MSMEs in Namibia,” NIPDB Senior Manager for Marketing, Branding and Communications, Catherine Shipushu.
The Know2Grow Programme aims to empower export-ready MSMEs by providing them with essential export-focused capacity building, market access platforms, and global scaling opportunities.
Through this initiative, businesses receive the tools and resources necessary to thrive in foreign markets, thereby contributing to the broader Namibian economy.
The awards jury, led by ITC Executive Director Pamela Coke-Hamilton, commended this year’s finalists for their adaptability and innovation in meeting the evolving needs of small businesses.
“It’s clear from the quality of the entries received for this year’s Awards how trade promotion organisations are adapting their services to meet the rapidly changing needs of small businesses. These finalists were selected by their peers for their innovation and excellence in trade development services,” she said.
Winners of the WTPO Awards 2024 will be announced on 1 October 2024, during a ceremony hosted by the International Trade Centre.
Namibia’s recognition as a finalist underscores its commitment to fostering a vibrant and inclusive trade environment for MSMEs.
